For their 1970 set Topps rolled out a 263 card, two series effort with players shown in an oval 'frame' and a banner with the player name and team. Colt players had a red banner and white name but the team name was done in either white or yellow. A cursory glace at the set as a whole didn't reveal any other teams with this kind of variation but I didn't look that deeply. Every player in the set had his position in yellow on a football.
One of the inserts for 1970 was a Topps Super Glossy card. These were about standard card size with a shiny finish and the players set against a rainbow-like background. Matte and Johnny U. represent the Colts.
Another insert in the Topps set were these posters. Not their best offering. This one had it's blog moment a while ago as well.
There were eleven Colts in the colorful '71 Topps set. They got red framed photos since they were an AFC team, NFC teams got blue. But 'All Stars' were shown with a two color frame. See the Bubba Smith card below. Player names were done in either yellow or white, I can't see any regular pattern for the variation. Once again there were 263 cards put out in two series. The odd number comes from the fact that the second series checklist was double printed and released with both series.
Below the player was his team, position and conference designation (or All Star status) and a generic cartoon football player that corresponded with the player's position. I guess licensing issues were creeping into things again as a team logo or helmet would have made a much better design element, at least IMHO.
In the last decade or so Bob Grant has been an outspoken 'independent advocate' for retired NFL players' rights taking on both the NFL and, maybe surprisingly, the NFLPA.
Here's a switch.... a Bazooka card that I could actually afford! This Unitas came on a three player panel in 1970 on the back of gum boxes. Looks like the same photo as the 1970 Topps Super, doesn't it?
Also available were a group of cards issued in Dell magazines. I have no memories of these but I have found references to them online and managed to track down the two available Colts in the 'set'. Looks like Johnny U. is in the middle of a golf swing. The dates on these are a moving target, they are listed as 1971/72. Who knows.
There were no 'team' cards but there were "Pro Action" cards. They featured on-the-field game photos. The players had their team logos airbrushed out. The backs had cartoon football quiz questions. There were four Colts featured on these and they had both vertical and horizontal cards in that group.
Kicker Jim O'Brien appeared on the AFC scoring leaders card (#7).
The fabric card is more expensive and I don't see many for sale or bid. The Colts are represented by Unitas and Mike Curtis.
The Colts had a wide assortment of photo styles in the set....some game action photos, posed shots, portraits, and some of the 'pregame' snapshots that were seen previously, like the Bubba Smith card.
And sadly, there was no Johnny Unitas card. For the first time since 1956 he was absent from a Colts team set. He appeared as a San Diego Charger on card #455, a card that makes my face twitch every time I see it.
Instead of Johnny U. we got Marty D. Pfffftttt.
Topps made the print bigger on the card backs, at least for the players' vitals. The usual format of stats for skills guys and more text for linemen was in order.
Here's the back. I guess some of the other teams' checklists made up puzzles while some, like the Colts', served as ads.
That wraps up the early 70s Colts cards. This post just never seemed to end for me. I need a break. I'll start the mid-70s Colts in a few days.